Stopping by her home state's pavilion at the Hanover Fair at the event's mid-point, Dr. Nicole Hoffmeister-Kraut, Minister of Economic Affairs, Labour and Housing of the State of Baden-Württemberg, was impressed by the innovative power showcased by the 26 exhibitors. These included many small to medium-sized companies as well as start-ups that were all very satisfied with the fair after three days.
"These companies apply forward-looking technology such as connectivity, artificial intelligence and climate-friendly drive systems to make sure that future mobility bears the stamp 'Made in Baden-Württemberg'. To overcome this comprehensive transformation process, we focus our strategic industrial and funding policy on trail-blazing, innovative technologies. We want to promote the proverbial innovative spirit of Baden-Württemberg enterprises and create future-proof workplaces," explained Hoffmeister-Kraut while touring the fair.
As a material result of this policy, the GreenIng company presented a fully electric sweeper that will soon be produced in a small production run. GreenIng develops highly integrated drive units and batteries for electric vehicles, such as the eSwingo sweeper. This product was initiated three years ago at the Baden-Württemberg joint stand. Membership in the Cluster Electric Mobility South-West facilitated GreenIng's access to the latest research results. In addition, GreenIng, together with many other exhibitors, benefited from the trade fair funding provided by Mittelstandsoffensive Mobilität, a state-funded campaign for promoting electromobility.
In 2019, the Baden-Württemberg pavilion once again turned out to be the hub for fair visitors keen on learning more about innovative mobility solutions. Representing their home state of Baden-Württemberg, the 26 exhibitors made a clear point of how fit the state's innovative enterprises are for future challenges. "The automotive industry and its suppliers are currently all facing the challenges of digitalisation, automation and climate protection. The Strategic Dialogue for the Automotive Sector in Baden-Württemberg has given a clear signal to the South-West of Germany to re-invent itself as the leading automotive and industrial region in its field," explains Franz Loogen, President of the State Agency for New Mobility Solutions and Automotive Baden-Württemberg, e‑mobil BW.